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Home / Case Studies / Ocean Recovery
How Ocean Recovery Grew Organic Traffic 127%
Earned Placements
85
Average DR
83
Campaign Length
9

MONTHS

Traffic Increase
127%
85
earned placements in outlets like:
Deseret News logoBest Life logoYahoo Life logoVerywell Mind logoEveryday Health logoLA Weekly logoPsychCentral logoHealthline logoReviews.com logoForbes logoMSN publication logoBusiness Insider publication logoFatherly publication logoBolde publication logo
Glam publication logoGreatist publication logoWomen's Health publication logoBustle publication logoPureWow publication logoGlamour publication logoRomper publication logoBusiness Insider publication logoAskMen publication logoMSN publication logoFatherly publication logoMotherly publication logoHer Campus publication logoPopSugar publication logo
Esquire publication logoMashed publication logoAllrecipes publication logoSouthern Living publication logoDelish publication logoEat This Not That publication logoReal Simple publication logoFood Network publication logoParade publication logoFood and Wine publication logoMen's Health publication logoEdible publication logoSimply Recipes publication logoThe Spruce publication logo
Business Insider publication logoElite Daily publication logoDaily Dot publication logoMedical News Today publication logoPsychCentral publication logoAskMen publication logoEveryday Health publication logoHealthline publication logoVerywell Mind publication logoMSN publication logoBolde publication logoMDLinx publication logoHealth Digest publication logo
Prospero client logoRecruitCRM client logoHR Cloud client logo360Learning client logoHiver client logoSmart Karrot client logoHer Campus  publication logoHive client logoBreadcrumbs client logoCMSWire publication logoBigCommerce client logoFreshworks client logoTeamwork client logoMonday.com client logo
HostPapa client logoMention logoHackerNoon client logoSoftwareSuggest client logoCrowdsrping logo8x8 client logoPointerpro client logoEnvato client logoSimplified client logoEducba client logoDoc Sumo client logoAvada client logoAstra client logo
Home & Gardens publication logoThe Spruce publication logoYahoo Life publication logoMartha Stewart publication logoLivingetc publication logoApartment Therapy publication logoReal Homes publication logoThursd publication logoSimplemost publication logoUS News publication logoBobvila publication logoPorch publication logo

Analytics


Organic traffic grew as placements compounded over time. This is the Digital PR “authority flywheel”: trusted mentions and links build credibility first—then rankings and traffic follow.

Background:

Ocean Recovery wanted to increase qualified organic traffic and strengthen trust signals in a competitive addiction treatment market. We built authority through consistent Digital PR—earning editorial mentions and high-quality links designed to improve visibility for both Google search and AI-driven results.

Objectives:

  • Build authority fast: Earn editorial placements on trusted publications in the wellness and lifestyle space.
  • Increase high-intent visibility: Improve rankings for addiction treatment and recovery-related searches.
  • Drive measurable outcomes: Turn traffic growth into more calls, form fills, and admissions inquiries.

Strategy Highlights:

Our approach included:

  • Digital PR positioning: Developed pitch angles that journalists actually publish (timely topics, expert commentary, and credible sourcing).
  • Authority-first placements: Prioritized real publications with strong DR/traffic signals and contextual relevance.
  • Natural link & mention mix: Combined branded mentions (homepage authority) with selective deep-page links where relevant.
  • Ongoing QA + verification: Every placement was reviewed for relevance, on-page context, and clean anchor usage—so links look natural and stay aligned with the campaign.

Results:

Traffic Growth:

In 9 months, Ocean Recovery achieved a 127% increase in organic traffic, driven by compounded authority from consistent editorial placements.

Authority & Trust Signals:

  • 85 earned placements across reputable publications
  • Average DR: 83, supporting stronger domain-wide ranking ability
  • Improved visibility for addiction-recovery searches where trust and credibility matter most

Selected earned placements:

Each placement delivered a contextual mention and credibility signal—exactly the type of citation search engines and AI tools trust.

  • Greatist (DR 83): Breakup Blues: How to Cope with Depression After Your Breakup‍
  • Everyday Health (DR 88): Fighting With a Sibling? Psychologists Discuss Making It Work or Cutting Ties
  • POPSUGAR (DR 88): The Fascinating Psychology Behind Couple Tattoos ‍
  • Patch (DR 90): San Diego Moms: Tips For Teaching Inclusive Play During Autism Awareness Month
  • Bustle (DR 89): 9 Long-Distance Relationship Mistakes That Can Lead To A Breakup

Conclusion

Ocean Recovery’s results came from consistent Digital PR—earning real editorial mentions that compounded authority over time. The outcome wasn’t just higher rankings; it was stronger trust signals in the exact places patients and families look when researching treatment options.

In 2026, these 85 editorial placements carry even more value than when they were earned. AI search engines like Google AI Overviews and ChatGPT now use editorial mentions from trusted health publications as primary trust signals when recommending addiction treatment providers. Every Everyday Health, POPSUGAR, and Greatist placement trains AI systems to associate Ocean Recovery with credibility in the recovery space — a competitive advantage that providers without editorial coverage simply can't replicate.

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Want results like this for your treatment center? 

We’ll audit where you’re showing up today, uncover PR angles that can earn placements fast, and build a clear 90-day plan to drive rankings and admissions inquiries.

‍

Want more qualified traffic from organic search—without building PR in-house?
Book a Free Strategy call


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Monthly Digital PR Packages


Authority placements delivered every month to improve rankings, brand trust, and AI search visibility.

3-month minimum to build measurable authority & AI visibility. Cancel anytime after.

🌱 Starter
7 authority placements per month

Best for:
Testing AI visibility + building early authority signals
DR 70+ average on authority sites
Targeted pitching + expert copywriting
Branded + natural anchor strategy
Monthly link tracker + reporting
Rollover: undelivered placements carry into next month
$3,000/mo
Book a meeting
📈 Growth
15 authority placements per month

Best for:
 Consistent authority building with steady wins (best for most brands)
DR 70+ average on authority sites
Targeted pitching + expert copywriting
Branded + natural anchor strategy
Monthly link tracker + reporting
Rollover: undelivered placements carry into next month
$6,000/mo
Book a meeting
🚀 Elite
32 authority placements per month

Best for: 
Aggressive growth in competitive categories with maximum coverage
DR 70+ average on authority sites
Targeted pitching + expert copywriting
Branded + natural anchor strategy
Monthly link tracker + reporting
Rollover: undelivered placements carry into next month
$12,000/mo
Book a meeting


Delivery & Rollover
‍
We aim to deliver your monthly placement target within the month. If any placements aren’t delivered by month-end, they roll over automatically and are prioritized the following month.
‍
Minimum Term
‍
All monthly plans have a 3-month minimum to build momentum and measurable authority. You can cancel anytime after month 3.

Frequently Asked Questions

Frequently
‍
Asked Questions

How long before I see results like this?

Most campaigns show meaningful ranking improvements in 4-6 months, with significant organic traffic growth by months 6-12. The timeline depends on your starting domain authority, competitive landscape, and how aggressively we build. Our eCommerce client saw 555% growth in 10 months. Our SaaS client saw 2,203% growth in just 6 months because they started with strong on-page content that was ready to rank once authority caught up.

What does a campaign like this cost?

Our monthly packages start at $3,000/mo for the Starter tier, $6,000/mo for Growth, and $12,000/mo for Elite. The right investment depends on your competitive landscape and growth goals. Most brands start at Growth. You can see full pricing details on our pricing page.

Will this work in my industry?

We've delivered results across eCommerce, SaaS, healthcare, food/lifestyle, and more. The strategy works in any industry where journalists need expert sources — which is virtually every industry. The specific publications and pitch angles change, but the core approach (earning editorial links through journalist sourcing platforms) adapts to any vertical.

How do you get placements on sites like Martha Stewart and U.S. News?

We monitor journalist sourcing platforms — Qwoted, Featured, Source of Sources, and others — daily. When a journalist posts a query that matches your expertise, we respond with a credentialed, thoughtful pitch on your behalf. The journalist decides to include your expert in their article. Every placement is a genuine editorial decision, which is why these links carry maximum SEO value and zero risk.

What's the average quality of links you earn?

Across all campaigns, our editorial placements average DR 75+. For our eCommerce client, the average was DR 79. For our healthcare clients, it reached DR 83. We don't pursue low-authority placements — every link comes from a site with real editorial standards and real organic traffic.

Can you work alongside my existing SEO team or agency?

Yes — most of our clients already have an SEO team handling on-page optimization, technical SEO, and content. We focus specifically on digital PR and link building, which is the piece most in-house teams and generalist agencies struggle to execute. We complement their work rather than duplicate it.

Do you guarantee specific publications?

We can't guarantee specific publications because we can't control journalists' editorial decisions. What we do guarantee is consistent, daily outreach to relevant journalist queries and a transparent reporting process so you see exactly what's being pitched and what's landing. Our track record across hundreds of campaigns speaks for itself.

How is this different from guest posting or buying links?

Guest posts are content you write and place on someone else's blog. Our placements are earned — a real journalist at a real publication decides to cite your expert in their article. Google treats these very differently. Editorial links from publications like Martha Stewart or U.S. News carry significantly more authority than guest posts on niche blogs, and they generate the brand mentions that AI search engines use to recommend brands. There's no risk of Google penalties because these are genuine editorial decisions.

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