The Problem
Getting featured in high-value publications is hard work. Doing it consistently is even harder. Every day, reporters on HARO/Connectively get bombarded with pitches from brands trying to get coverage for their products or services.
As a business owner, you find yourself struggling to gain traction with media coverage.
Some common issues:
The Solution
We’re a specialist link building and digital PR agency that has spent thousands of hours using our methodology on platforms like HARO/Connectively, Featured, and more to deliver articles and backlinks that actually move the needle for your search rankings and traffic.
With the relationships we've built in the industry, we help you get picked up by publications like Business Insider, Forbes, HuffPost, and more.
Hundreds of brands and SEO leaders across the world trust our highly personalized and data-driven approach to help their brands stand out from the noise.
We understand what works… and what doesn’t.
DR75
22%
Customer Testimonials
CEO of iHeartRaves & INTO THE AM
Founder of ResumeBlaze
Founder at Brilliant Day Homes
Marketing Manager at Tetra Defense
Founder of Flex Suits
Chief Clinical Officer at Porch Light Health
Director of Earned & Owned Media at Webserv
Technical Director at The Forked Spoon
Head of Technology at Princess Dental Staffing
How We Elevate Your Brand with Digital PR and Link Building Services
Not sure how to talk to reporters and journalists?
Well, we've made friends in every industry over the past 10 years, and we know exactly what they want to hear.
Tired of wasting precious time looking through long media lists on HARO?
Every day, we look through hundreds of media requests to find the best opportunities for you and your brand.
Worried about not being able to send pitches yourself every day?
We make sure there's always a steady stream of pitches going out so you have the best chance of getting noticed.
Writing a quality pitch takes a lot of research and great writing skills.
Our copywriters are highly vetted and are professionals at delivering pitches that are interesting, unique, and captivating. Plus, they share fun facts and ideas that reporters love to quote in their articles.
Journalists have tight deadlines and often need answers within hours, which can be tricky.
Our system is set up to respond quickly to meet those deadlines, making sure you get featured in the best publications, without delay.
We use the Domain Rating (DR) metric from Ahrefs to help us determine the overall quality of a link. We also look at traffic and a number of other factors.
Only high authority backlinks with a score above DR 40 will be counted toward your purchase.
Our Latest E-Book
Ready to take your link building strategy to the next level?
Download The Essential Guide to Link Building, a comprehensive resource designed to equip you with the tools and techniques needed to enhance your online visibility and boost your rankings.
Inside, you’ll discover proven strategies, insider tips, and actionable insights that will empower your company to cultivate high-quality backlinks effectively.
Digital PR Pricing
🌱 Starter
📈 Growth
🚀 Elite
Link Insertion Pricing
DR50+
DR60+
DR70+
Get Started Today
Let us do the heavy lifting. By partnering with us, you can focus on growing your business, instead of spending countless hours sifting through long media lists and sending pitches that get radio silence.
Discovery Call
Book a discovery call with us and we'll discuss your core product or service offerings, identify target areas for outreach, and put together a game plan for link building.
Process
The onboarding process is quick and simple. After our initial call, we'll send over an onboarding form for you to fill out which will provide us with all the infromation we need to get started.
Guarantee
We always aim for high quality backlinks, and we stand behind the quality of our work. If for any reason you're unsatisfied with a published article, we'll replace it.
Frequently Asked Questions
Frequently
Asked Questions
Link building, at its core, is the process of acquiring hyperlinks from other websites to your own. It's a crucial component of any SEO strategy and plays an essential role in driving traffic, increasing visibility, and improving a website’s ranking on search engines like Google.
White-hat and black-hat links refer to the ethical and unethical practices, respectively, used in search engine optimization and link building.
White-Hat Links:
White-hat links are created following the guidelines set by search engines. They are ethical practices aimed at improving a website's search engine rankings while also providing value to users. These links are typically earned through quality content, user engagement, and legitimate outreach strategies. For instance, using HARO (Help a Reporter Out) to provide valuable insights to reporters is an acceptable white-hat technique.
The goal of white-hat link building is to create a sustainable online presence that delivers relevant content and provides a positive user experience. It's about building trust and authority over time, which can lead to higher visibility, increased traffic, and more conversion opportunities.
Black-Hat Links:
On the other hand, black-hat links involve manipulative practices that go against search engine guidelines. The aim is to quickly improve a site's search engine rankings, often without regard for providing value to users. Examples of black-hat methods include participating in link schemes or networks, using hidden links, and keyword stuffing.
While these techniques might provide a short-term boost in rankings, they carry significant risks. Search engines like Google have sophisticated algorithms to detect such activities. If caught, websites can be penalized, which may result in decreased rankings, loss of traffic, or even removal from search engine results altogether.
At Reporter Outreach, we only engage in white-hat link building strategies designed to give your website long-term growth and sustainability.
Yes, we have a team of highly-skilled, native copywriters who conduct extensive research and write compelling copy.
Additionally, all of our content is passed through Grammarly and Copyscape to ensure the content is grammatically correct and free of plagiarism.
If you prefer to write the content yourself, we guide you through our process and optimize each piece of content for the best chance of getting published.
For HARO link building campaigns, on average, it takes 3 weeks of consistent HARO outreach to start seeing published articles and high quality backlinks.
In some cases, it can be sooner, or longer, depending on the industry. We're at the mercy of each publisher's editorial calendar.
The key to successful link building is to build a consistent pipeline of HARO outreach for relevant requests. The work we do in month 1 typically yields links in month 2, and so on.
We do, however, see HARO links in a matter of a few days on occasion. We constantly monitor for mentions of your band using Google Alerts and other tools.
We understand that choosing the right link building service is a critical decision for your business, and we appreciate your consideration of Reporter Outreach. Here are a few reasons why our service stands out from the competition:
1. Tailored Solutions: Unlike many of our competitors, we offer customized outreach strategies that are specifically designed to meet your unique needs and goals. Our team takes the time to understand your business and target audience, ensuring that our approach aligns with your objectives.
2. High-Quality Copywriting: Our copywriters are highly trained, professional researchers who craft well-written, informative, and engaging pitches, while representing your brand in the best possible way.
3. Exceptional ROI: Our clients consistently see a significant return on their investment with us. From increased web traffic and improved search rankings to enhanced brand visibility and authority, our services deliver tangible results that directly contribute to your bottom line.
4. Ease of Use: We provide a turnkey solution, allowing you to focus on your business while we work behind the scenes to deliver incredible links. We strive to make our process as simple and straightforward as possible for our clients.
5. Proven Track Record: We've helped hundreds of businesses achieve their digital marketing goals. Our case studies and positive client testimonials speak to the effectiveness of our approach and the quality of our service.
Investing in Reporter Outreach means investing in a partner dedicated to your success. We go beyond just delivering a service—we work closely with you to ensure that our efforts align with your vision and contribute to your business growth.
Based on the package that you select, we guarantee that we will get your specified number of articles published with a link included.
However, we can't guarantee placement on a specific website, as we're at the mercy of each journalist and their editor.
We keep working until all of your links have been published, and we only count websites that are above DR 40.
If we get your brand featured and the site only mentions your brand without a link, that is considered free press for your brand and is not counted toward your link building purchase.
Content syndication is the process of distributing an article to multiple websites. This can help increase exposure for your content and attract new readers, an added benefit of HARO link building.
As an example, let's say we get published on the media outlet, GoBankingRates, which has a DR of 80, and has monthly organic traffic of 2.4M.
The article gets syndicated to Yahoo, which has a DR of 92, and has monthly organic traffic of 61.8M.
Awesome, right?
In terms of how this is applied to your purchase, only 1 syndication per article is counted when the site is above DR 70.
This ensures top-tier HARO placements, which typically have extraordinary monthly organic traffic, and can lead to referral traffic.
In this example, the syndication to Yahoo increased exposure 25x more than if it was only published on GoBankingRates.
The majority of the time, the link is branded anchor text that points back to your home page. This is out of our control, as this is the general nature of the way articles are written.
For example, the article will say something like:
According to Johnny Appleseed, CEO of AppleTree.com, "the best apples are Fuji apples."
However, if you have robust blog content, we can sometimes reference a blog post to support what we're writing in our pitch. In some cases, a journalist will link back to your blog post.
In this example, if you had some content about Fuji apples, we would try using that in our HARO pitch.
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